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Consultics is expanding its circle of experts with the addition of Sherif Shafie, who has taken on the role of the Head of Strategic Communications. While based in Dubai, UAE, Sherif is excited to bring his 20-years of corporate, communication experience into putting Cyprus on the map as the place where investments flourish.
Sherif has worked extensively across industries, with multinational leaders in their fields. This enabled him to gain a deep understanding of the international media landscape and to deal with crisis situations, from which the businesses he was involved with came out with flying colours.
Commenting on his new role, Sherif said “It gives me immense pleasure to help support Cyprus raise the bar on its global positioning and reputation as a thriving, cosmopolitan, transparent business hub and investment destination through a carefully considered, proactive strategic communications and publicity led approach.”